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The State of Rural Health
An Economic Development Primer

“How can we develop our community economically to better attract health care providers and support improved health care services?”

A frustration often expressed by thoughtful community leaders echoes this conundrum: “We need more healthcare providers and/or improved health services infrastructure to enhance our economy, but we first need to improve our economy before we can attract and retain more health care professionals and services.”

Though the need for overall economic development planning is obvious to most Texas communities, regardless of their size or degree of rurality, it is not often that municipalities or counties pinpoint in dollars and cents just how vital local health care is to their economies.

According to statistics released by both federal and private agencies, the national average for per-person expenditure for nominal health care in 2000 was $4,461. Using that figure as a guide, multiply the number of county (or town) residents by that figure to find out how much money local residents spend on health care. [Source: Health United States, 2002; Estimating the Value of Investments in Health Care, http://www.medtap.com/Products/HP_Appendices.pdf ]

This figure can then be compared to the percentage of county tax revenues being spent in support of local health care services such as hospitals, ambulance services, home health care, etc. versus how each health care dollar can actually affect a local economy. The Rural Health Resource Center (RHRC) estimates that every health care dollar “rolls over” about 1.5 times in a rural community. And, every five jobs in health care can generate up to four other jobs in the local economy. (http://www.ruralcenter.org).

Unfortunately, an average of 50 percent of those health care dollars goes straight out of town to a “big city” or urban area, especially when rural communities are faced with the closing, downsizing or conversion to other levels of care of their local hospitals—a growing concern in communities throughout Texas.

To gain a quick overview of the effects of local hospital transitions on rural economic development, examine the case studies conducted by the Maine Rural Health Research Center as part of a national research initiative from 1997-2000. Printable files can be found online at http://www.rural-health.org/hospital.htm.

Key questions for any community interested in the interplay between health care and economics are: “How many health care dollars are spent in our local community?; “How much health care spending is actually retained in our local community?”; and “What can we do to help keep these dollars at home?”

To begin answering these questions demands only a basic grasp of statistical data applicable to local health care concerns and a firm commitment by community leadership to research, plan and initiate strategies for growth and change, on both a local and regional basis.

Resources  
  • A Bright Future for Real Communities: A Guide to Economic Development A guide for rural Texans who want to draw on the strengths and natural advantages of their rural communities to create an environment that is attractive for business creation and expansion, wealth generation and expanded employment opportunities. Available without charge from local agricultural extension agents, or: Texas Department of Agriculture, PO Box 12847, Austin, TX 78711. (512) 463-7476, Fax (888) 223-8861. www.agr.state.tx.us Or, call toll-free 1-800-835-5832 for information.
  • Texas Rural Partners, Inc. (formerly Texas Rural Development Council) Provides resources on its website related to economic development such as: Resource Team Committee, Rural Resource Guide Committee, and the Rural Issues and Policy Development Council to name a few. Links a multitude of state agencies together, and provides as a service, “economic development Resource Teams” which conduct community assessment site visits. Texas Rural Partners, Inc. – http://www.texasruralpartners.org 8140 Burnet Rd., Suite 218, Austin, TX 78757. (512) 499-8347, Fax (512) 482-9738.
  • Nature Tourism A book by the Texas Department of Agriculture that outlines nature tourism and gives links to other sites to develop areas for expanded farm and ranch income. Available free from: Texas Department of Agriculture – www.agr.state.tx.us - PO Box 12847, Austin, TX 78711. (512) 463-7476, Fax (512) 463-1104.
  • North Texas Small Business Development Center Network– The center offers targeted training and counseling programs, participates in networking events and creates alliances with public, private, state, federal and community partners. The North Texas Region has offices in Corsicana, Tyler, Longview, Denison, Gainesville, Mt. Pleasant, Paris and Athens. Can provide information on other SBDCs in Texas. North Texas Small Development Center Network– (headquartered at the Bill J. Priest Institute for Economic Development, Dallas Community College District); http://www.billpriestinstitute.org/ntsbdc.htm
  • Rural Business-Cooperative Service – A service of the United States Department of Agriculture, this website features information about rural development programs and locations of USDA Service Centers (field offices) through a click-on map. The USDA Service Centers consolidate Rural Development, Farm Service Agency and Natural Resources Conservation Service field offices. Website: http://www.rurdev.usda.gov/rbs/index.html
  • U.S. Small Business Administration – Provides a spectrum of guidance on business initiatives and development, franchises, marketing, etc., as well as information on the SBA’s HUBZone Empowerment Contracting Program, a federally-assisted community-based enterprise empowerment program. Website: http://www.sba.gov/financing/
  • FortuneSmallBusiness – Fortune Magazine’s payroll/accounting/e-commerce website which offers topics by departments, breaking business news and a free newsletter by E-mail. A favorite feature: the Ultimate Resource Guide for finding business funding. Website: http://www.fsb.com/fortunesb/
  • Community Economics: a special service section of the Department of Agricultural Economics, Texas Agricultural Extension Service. Offers, for a fee, a quick-reference manual, “Dynamics of the People and Economy of Your County, a summary of demographics, employment, retail sales, income, etc. Also offers Trade Area Analysis and the SAFE fiscal impact model (fee-based). For more information: Community Economics, Dept. of Agricultural Economics, 340 Blocker Bldg., TAMU 2124; Texas A&M University, College Station, TX 77843-2124; (979) 845-4445; Fax (979) 862-8679; Website (under construction): http://communityeconomics.tamu.edu
  • InterLink: An example of a regional business-education alliance which targets specific occupations for recruitment and long-term growth, this one located in North Central Texas. North Central Texas InterLink, P.O. Box 610246, DFW Airport, TX 75261-0246; (972) 621-0400; Fax (972) 929-0916; Website: http://www.interlink-ntx.org
  • Texas Department of Economic Development – This State agency markets Texas and assists disseminates information on the impact of tourism, trade and business development on the Texas economy. Includes separate listing for the Texas Economic Development Clearinghouse, the Texas Marketplace and the Texas Business and Industry Data Center (see brochure enclosed).Texas Economic Development Council – www.governor.state.tx.us/ecodevo - PO Box 12728, Austin, TX 78711. Toll-free information center (800) 888-0511, or (512) 462-9191, Fax (512) 936-0089. Also see Market Texas Clearinghouse at http://www.edinfo.state.tx.us/about.htm
  • Finance – This Texas Department of Economic Development (TDED) brochure highlights financial partnerships between the State of Texas and Texas communities, businesses and lenders, including enterprise zone programs, the Capital Access Fund, the Linked Deposit Program and more. TDED can provide presentations, technical assistance and information. Texas Dept. of Economic Development Finance Programs, 1700 N. Congress, P.O. Box 12728, Austin, TX 78711-2728; website www.governor.state.tx.us/ecodevo
  • Other Resources:
    • The Texas Agricultural Extension Service: an all-around resource for Texas-specific programs and services that focus on education, agriculture and economics. “Value-Added Opportunities to Enhance Rural Economics” is one of the Extension Service’s initiatives. The Ag Extension Service is a member of the agricultural program of the Texas A&M University system. Check for county or district offices through local phone listings, or go to the Website at: http://texasextension.tamu.edu
    • Creating Jobs for Your Community: 100 Do’s and Don’ts for Economic Developers A book that outlines 100 practical strategies for economic development. It is not a book on sales, rather a down-to-earth and easy-to-read guide to help any community create conditions favorable for developers. For information on ordering, contact the author, John M. Lovorn, Jr., C.I.D. 353 N. Gloster Street, Tupelo, MS 38801. (662) 842-1818.
    • Building an Agribusiness or Small Business Plan – This guide has been developed to assist agricultural and other businesses in developing a sound and useful business plan. Also available from the Texas Agricultural Finance Authority are several loan guarantee and purchase programs to encourage economic development. Contact the Texas Department of Agriculture – www.agr.state.tx.us - PO Box 12847, Austin, TX 78711. (512) 323-6515, Fax (512) 463-1104. Agricultural Finance Authority (512) 475-1614.
    • Targeting Your Labor Market A book to assist anyone new to labor market analysis, career counseling or regional planning with the basic language and concepts in the labor market. Targeting Your Labor Market – William D. Witter, PhD, Texas Employment Commission, Austin TX. www.twc.state.tx.us
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